The John Cooper Legacy: How a Formula 1 Icon Shaped the MINI Cooper & JCW

[DimON]

John Cooper’s name has been stitched into the MINI story since the early ’60s, but the full picture goes well beyond badges and tuning kits. To celebrate this, MINI themselves has created a video, digging into the origin story—not just of a performance icon, but of how a small tuning outfit helped shape MINI’s identity from the ground up.

Yes, John Cooper is synonymous with the original Mini, but here’s the twist: before he put his name on a car, he was busy dominating Formula 1 as one of the sport’s most influential team owners. That same racing DNA gave us the Cooper and Cooper S, and years later, the legendary R53 JCW. But how did a few bolt-on upgrades turn into an official MINI sub-brand? To answer that, we’ve got to rewind to where it all began.

Now it’s our turn. Earlier this year we created this video not only telling this same story but going into details on how the JCEW sub-brand was born and turned into what we know today.

The post The John Cooper Legacy: How a Formula 1 Icon Shaped the MINI Cooper & JCW appeared first on MotoringFile.

View the full article